With the belief of 'Content is the head' by Rakesh Dang, Chairman of Sita's Film & TV Productions which is a conglomerate of over 200 Cr. Turnover is making a foray into Bollywood with their upcoming movie, "Rabba Main Kya Karoon" this year.
Slowly & steadily expanding their business from Imports, Exports, Trading & Entertainment Industry now with a private organization Sita's Film & TV Productions set up in 2010 owned by Dang Family & headed by Mr. Rakesh Dang, which has produced & co-produced various TV Channels for programmes Muhafiz, Goonj, Pollywood Hungama, Swaraj, Lamhe & Laajawab.
A Chartered Accountant by profession & a writer following his passion, Rakesh Dang has conceptualized various TV Serials & wants to produce innovative & unique concepts be it love stories, mythological, game shows & reality shows with an all new & fresh appeal. Sita's Film & TV Productions plans to venture into documentary movies as well.
Mr. Dang, being a part of the 64th Cannes Film
Festival &having displayed his work at CII pavilion talks about his vision,
"Sita's Film & TV productions was formed to deliver a healthy, humorous,
witty & subtle entertainment to viewers of all ages. We have a thought
provoking show coming up, just the star cast yet to be finalized. I am a
staunch believer of 'The Content is the Head', & if it is backed by
efficient production, nothing can ever go wrong & viewers see the best
final product."
Being presenters of the upcoming Shri Moti Sagar produced film, Rabba Main Kya Karoon starring Arshad Warsi & Paresh Rawal; Sita's Film & TV Production is proudly associated with the play 'Rishton Ka Live Telecast.'
It will rain content; Mr. Dang exclaims the importance of the same, "The basic script which I call the Soul needs to be dressed properly in order to look beautiful & attractive & I believe in best quality direction facilitated by best quality of production techniques."
Sita's Film & TV Productions abide by the message on the lines of Mr. Dang's guidance who mentions, "Our purpose is not to carve money only but to establish & prove my point that content is the head. Sita films have entered into this foray with a strong conviction that a good content must not fail & a viewer must not be deprived of good entertainment."
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