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SRK announces the trailer release date of RAEES in style!

Comments  Comments [ 3 ]    By Akash Jaiswal | 01 December 2016 | 4:25pm


Excel Entertainment, Red Chillies Entertainment and UFO digital cinema are set to bring in the trailer of Raees to the theaters in your city! A revolutionary concept which reaches out to larger audiences and celebrates the movie goer!

One of the widely talked about films of SRK has commenced its campaign where the actor recently released a special video that was shot as a build up to the trailer of the film!

This brief video, has SRK in his character Raees, who has announced the release date of the trailer which is set to come out on 7th December!

The actor is seen announcing the trailer release date of the film in much style and swag that it makes one watch it repeatedly!

The trailer of the film will be released in as many as 3,500 theaters across cities! Infact SRK will be seen interacting with the audiences of a few selected cities (Delhi, Indore, Ahmedabad, Kolkata, Bangalore, Hyderabad, Jaipur, Mumbai and Moga) through the advanced UFO technology of video conferencing. The team is keen to reach out to as many people as possible and this approach sure seems to be an effective way of doing the same.

https://www.youtube.com/watch?v=4Tg1FtQLWo0

Commenting on the new initiative, Mr. Sanjay Gaikwad, Founder and Managing Director, UFO Moviez said, As India's largest digital cinema distribution network and in-cinema advertising platform, UFO Moviez takes pleasure in pioneering the interactive digital promotional genre with our latest initiative 'Curtain Raiser'. 'Curtain Raiser' empowers a brand to interact live with audience' across our network of over 5000 screens. We are glad to be associated with Excel Entertainment and Red Chillies who are leveraging 'Curtain Raiser' to present India's first-ever Interactive Big Screen Trailer Launch.

Through this platform, the King of Bollywood 'Shah Rukh Khan' and team Raees would be able to interact live with audiences in 9 theatres through Big Screen while audiences across 3500 screens can enjoy this exhilarating event on screen. We believe that there could have been no better way to launch this platform and we are eagerly waiting for the audiences' responses.

We believe that brands have always known the power of the 40 feet screen, the original screen and the true home of Impact i.e. the cinema screen and with innovations like 'Curtain Raiser' they will capitalise on this opportunity to build an emotional connect with their audience.

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